IRELAND & THE DEI WOKE ‘PROTECTION RACKET’
Tesco, Woodies, the ‘Irish Centre for Diversity’ and the Global DEI cult.
In America, the LGBTQ+, DEI, Woke Alphabet nonsense is floundering on the waves of financial reality.
Link to article here:
Major global corporations such as ‘Jack Daniels’, ‘Home Depot’, ‘Harley Davidson’ and ‘John Deere’ are withdrawing from their ‘Diversity, Equality & Inclusivity’ (DEI) schemes because of blowback from ‘angry conservative customers’.
For “conservative”, read ordinary, decent, family orientated people who have had their fill of filth and ‘positive affirmation’ masquerading as ‘equity and diversity’ under the DEI umbrella.
Most of these companies were encouraged to follow the DEI agenda in the hope of the ‘LGBTQ+ dividend’ and the need for DEI credits for corporate financing but the conservative backlash is hitting them where it matters most.
In their pockets and on their share price.
In Ireland, we are probably 18 months behind in upending this parasitical applecart but it will happen sooner rather than later.
DEI involves among other things, people being employed because of some perceived ‘minority’ or ‘victim’ status and not just on merit alone.
In other words the most suitable person for the job doesn’t always get it, by design.
A business can only carry so many slackers who rely on their minority status and not their skill set to gain employment.
Just look at the Irish public service.
Thus, the DEI exodus by major corporations.
DEI amounts to a multi faceted Ponzi Scheme based on perceived victimhood where the threat of ‘exposure’ and ‘cancelling’ prevents people from speaking up and the bill is picked up by ordinary working people in higher prices, poorer services and the tyranny of a Marxist control grid that grinds you into silence.
DEI is Communism rebranded under a sinister rainbow flag often combined with a need to flaunt whatever sexual peccadillo happens to toot their horn.
In this article, I want to give you my personal experience of this DEI Cultural Marxist nonsense that arose while I was job hunting in recent weeks and to where it leads for companies that engage with it.
TESCO :
I recently received notification from Indeed.ie about jobs available with Tesco in Ireland as delivery van drivers.
When I clicked on the Indeed.ie link, I was redirected to a ‘Tesco’ portal where a litany of questions and ‘requests for information’ were lined up.
This was the format of it and there was nothing unusual or untoward until I got to Part 5 ‘Equal Opportunities Questionnaire’.
That’s when things started to get interesting.
Let’s get stuck into the questions in Part 5.
I will not omit any, in case you think I am only picking the ones that suit my narrative.
Remember, this is a job application for a van driver but applies to any online Tesco job application.
You can see straight away we are in DEI (Diversity, Equity & Inclusion) Cultural Marxism territory and nothing to do with someone’s ability to do the job in question.
No.2 asks you to describe yourself if you selected ‘I use another term’.
You can only imagine that the responses here must read like Enoch Burke’s worst nightmare.
More LGBTQ+ nonsense virtue signalling.
It’s quite clear already, that this questionnaire is aimed at facilitating those who meet certain DEI criteria, so they can let themselves be known to their prospective hirers.
This is the equivalent of a Freemason’s handshake for those in the world with very little to offer but their ‘minority’ status.
A woke wet dream.
This sort of bullshit in job applications is an attempt to normalise the LGBTQ+ agenda to ordinary people and to demoralise them through repetition with the promotion of ‘victimhood’ as something to highlight on your CV.
“I use another term” ……
I wish someone would come up with a term for anyone that says ‘I use another term’.
My suggestion is ‘Mentally Deluded’.
‘Don’t Identify’……..!!!!!
More quota filling, box ticking nonsense in what should be a merit based process.
Why would anyone admit to a ‘disability or long term illness’ in a job application process?
And especially to give details on it as below.
An ‘I’d prefer not to say’ answer is a red flag for the HR Dept.
Now, there are quite a few conditions listed above, which if some prospective employers got wind of them before interviews and hiring, it would lead to no further contact.
But I am certain this would not apply in Tesco’s case.
No sign of ‘Islam’ on the list.
Surely that’s an error of omission on Tesco’s part that they will rectify promptly, considering that Islam is the 4th most popular and rising religion in the State and far ahead of Presbyterian?
Has anyone any suggestions as to why Islam would be deliberately omitted from this list?
Is the omission designed to offend the ‘religion of peace’ or is it possible that Tesco are afraid that inclusion would be taken as offence by Muslims?
Anyway, religion should not be of any relevance in job applications.
Notice they don’t ask your exact age or date of birth but request you to put yourself in a small bracket.
Is this a way of filtering the aged without wasting time getting up close to their wrinkles in the interview room?
It’s good to see Tesco are so concerned about your personal caring responsibilities.
Any answer here other than ‘none’ surely can’t be good for your job prospects unless it is possible that their altruism might extend to assistance, even if you don’t get the job in question?
For some reason this is the only question with no ‘I’d prefer not to say’ option.
How does one’s personal relationship status have anything to do with performing any job or even ticking any of the DEI boxes?
Aaaah, but it does conveniently complete your personal profile ….
This is the legal proviso at the start of Step 5 in the application process.
Please read it, as it is a masterclass in legalese mumbo jumbo with a dollop of airy fairy DEI nonsense thrown in.
Tesco say the info ‘will only be used for statistical monitoring’ in the ‘implementation of our policy’ and ‘your application will in no way be affected’ if you refuse to participate in the questionnaire/data harvesting.
I, for one, believe them!
It’s not clear if ‘equal opportunities for all’ applies to interviews or job placements.
In the past if you requested a lot of this info in a job application or interview you were open to being sued because it would be assumed you were trying to filter certain ‘types’ out.
Now, it’s the exact opposite.
These companies actively need to tick boxes in their DEI agendas and this is the only way they have of getting you to flag your ‘minority’ status without inviting everyone in for an interview and taking a chance on hiring you.
I am open to correction but as far as I can see this job application cannot be submitted without completing Step 5.
The ‘I’d prefer not to say’ option is Tesco’s way of implying you don’t HAVE to answer the questions but we all know that selecting this is a loaded answer in itself.
Mr. Troublemaker puts a sign on his back when he says ‘I’d prefer not to say’ to “The Man”.
They say your ‘application will in no way be effected’ by ‘not providing the information’ (ie ticking ‘I’d Prefer Not To Say’ in 12 of the questions) but how can they ‘monitor’ their (DEI) policy if you don’t give them the info to do the monitoring?
The ‘policy’ amounts to hiring a certain amount of people from different minority categories without merit and if you can’t be put in one of those categories then you are surely at an immediate disadvantage.
This private information should not and does not have any relevance in a merit based job application process.
Of course that doesn’t mean they won’t hire you when it suits them.
There is also the fact that those who comply, have voluntarily submitted this very personal information to a company they don’t work for and chances are, might never work for.
Think about that.
Very carefully.
WOODIES:
Applying for a job in Woodies brought me down a very interesting road.
The online link from Indeed.ie brought me to an AI Chat, the important bit of which I reproduce below.
Not nearly as inquisitive as Tesco but still gender and ethnicity are queried and need an answer before moving on in the process.
‘Reflecting the communities we serve’ is an interesting bit of DEI fluffy language which I would like Woodies to explain, but I think they would tie themselves in knots and I’d lose the will to live if they attempted to.
There is lots of stuff in our communities that no one would want ‘reflected’ in Woodies staff.
This meaningless guff is weaponised language designed to deceive and deflect people from what is actually happening with the DEI grift.
Now, what really caught my eye was the following in the Woodies job description:
Let’s take a little walk down ‘Irish Centre for Diversity’ lane.
“IRISH CENTRE FOR DIVERSITY”.
‘WOODIES’ are recognised by this company as ‘an accredited Investor in Diversity’.
Something to be proud of, I’m sure.
Below is a pic from their website advertising this service.
Does this web page remind you of anything, maybe a combination of these ?
All coincidental, I’m sure.
Let’s delve a little further.
Here’s the homepage on their website and a link.
https://irishcentrefordiversity.ie/
There is just too much of this DEI nonsense on their website for me to detail in full, so feel free to immerse yourself especially if you are not in agreement with my analysis.
Here’s a quick example.
“FREDIE journey…..” (and its Trademarked 🤣🤣)
Try saying that three times with feeling, and not laughing.
“Inclusive Culture (note the Capitals) is ‘fundamental’ to achieving better outcomes”.
I am not sure that they understand the meaning of “fundamental” but then the meaning of a lot of words such as ‘safe’, ‘effective’, ‘pandemic’ and ‘privilege’, has been inverted by the Cultural Marxist lexicon, of late.
“Better outcomes”, in what and for who ?
Once again, wishy washy weaponised language designed to lure people in and go along with the DEI agenda.
This is a word salad for brain numbed cult members wired into the DEI matrix.
Just to show you how insidious and widespread this DEI indoctrination is across Irish business, here are some of the companies that the ‘Irish Centre for Diversity’ are ‘Trusted By’:
The following companies are also named:
“Brown Thomas Arnotts, core, cpl, FBD Insurance, Fidelity Investments, Glenveagh Builders, Grant Thornton, IDA Ireland, Irish Distillers, Laya Healthcare, Nestle, Ptsb, National Lottery, Sun Life, 3 and Woodies.”
The whole worldwide DEI ‘religion’ seems nothing short of a cult with its own crazy rules, targets and aspirations that the ‘elite’ set up and police in the hope of dividing and demoralising the general population.
‘Scientology’ for those with an inferiority complex.
The product being sold under the DEI flag is mostly based around the Cultural Marxist agenda of LGBTQ+ ‘rights’, ‘oppressive white privilege’ and a subjective victimhood for ‘minorities’.
This agenda has been mandated and enforced by western governments and promoted by State funded NGO’s ever increasingly over the last ten years, not just in the workplace.
Annual ‘Pride’ marches turning into debauched ‘Pride Month’.
People imposing their ‘preferred pronouns’ on you to use.
Pornography in schools and libraries under the auspices of ‘education’.
Indoctrinating children into trans ideology.
Demonising white males with the term, ‘white toxic masculinity’, whatever that is?
Businesses being forced to display the latest version of the ‘pride’ flag or face being called out or cancelled.
You know the kinda stuff I’m talking about, it’s endless.
There are over 33000 NGO’s in Ireland for a population of 5.25m.
These NGO’s are run by party hacks and or university indoctrinated woke ‘experts’.
These NGO’s are dependent on government funding to survive which they get for ‘lobbying’ for whatever minority policy the government wants to implement.
This allows ‘Official Ireland’ to do whatever it wants, saying it’s ’listening to the people’.
We are paying for our own enslavement and they are laughing in our faces.
Everything they do is legal and state promoted directly or indirectly, make no mistake about that, but this whole area is based on a sort of a legalised ‘DEI Protection Racket’ set up by whoever is pulling the global strings.
A ‘Pink Shakedown’.
Picture the scene, if you will.
Tony Soprano arrives into your restaurant and during his meal, comments that ‘there is an obvious lack of LGBTQ+ workers’, observing sincerely that this could be a ‘fire hazard’, but that he ‘knows a man who knows a man’ who can sort it all out for you.
Enter Tony’s DEI fix it crew to set you right and sort out the ‘fire hazard’.
I want to make it quite clear that the ‘Irish Centre for Diversity’ is legitimate, legal and completely entitled to do what they do.
And I am sure they do it very well.
They are not the point.
Governments urged on by state funded NGO’s, the UN, the EU, the WEF etc set crazy DEI rules and guidelines that must be met to ‘play the game’.
Companies like these guide you through intricate hoops and different levels to reach DEI nirvana with the goal of ‘better outcomes’ while ensuring you don’t fall foul of the LGBTQ+ stormtroopers like JK Rowling, Graham Linehan and John Waters have in recent times.
Cancel culture is real and these are some of the heroes who have stood up to this legalised bullying and suffered the consequences.
It’s not an empty veiled threat hanging in the poisoned ether.
SUMMARY:
The DEI scam is crumbling in the USA, where it was hatched, because the stark corporate winter has exposed the fact that the ‘Emperor of Pride Land’ is bollock naked and financial frostbite is threatening his dangling Balance Sheet.
‘Jack Daniels’, ‘Harley Davidson’, ‘John Deere’ and ‘Tractor Depot’ are exiting the DEI scam, stage left as follows:
As sure as night follows day, this will also happen here and the likes of the ‘Irish Centre for Diversity’ will be left high and dry with a lot of ‘invisible DEI suits for Emperors’, on their shelves.
For a company that is called the ‘IRISH Centre for Diversity’ and espouses the diversity, equality and inclusivity ‘gospel’, there seems to be a distinct lack of Irish men in their ‘team’.
Is this where DEI ultimately leads by evolution or is it just coincidental?
They are entitled to and am sure did hire those who they felt were the best people for the jobs.
Surely other organisations should be afforded the same choice without DEI running interference?
Like the first wave of Communism, DEI is morally and financially unsustainable on a local and global level.
The market will out as the US is showing.
It’s only a matter of time before night comes stepping in and the DEI Cultural Marxist parasite consumes itself.
Let the feast begin.
The very same as a job application I looked at recently for Bank of Ireland. As you say not so long ago such question would have resulted in a court case!
Superb article!